For any website in addition to the creation, it is important to further develop and maintain it. It is necessary to ensure its timely updating with the latest information. All changes in the activities of your company should be promptly reflected on the pages of the site: from the latest news and product items in the catalog to changes in price lists.
Support of the site – is a regular update or change of information (content) of the website, the creation and placement of company news, search for information, sending out official press releases of the company, collecting and placing on the site thematic materials, articles and reviews.
Have you ever noticed that the majority of websites lose their attractiveness a few months after their opening? Yes, it happens with 80% of Internet resources around the world. The guilt in this is not design or content. The main reason is the lack of qualified support for the site. The laborious process of creating a site is already completed! However, it is not enough just to create a site and leave it unattended – any Internet resource needs care. Since usually if you do not care about the support of the Internet resource, the money invested in it, time and effort will be wasted, and your site will quickly lose its high position in search engines. So you doom your own Internet project, if not for the final failure, then for a miserable lifeless existence. For the proper existence of websites necessary condition is an element of information support.
This is mainly done by updating the content of the site, editing existing materials and writing new texts, translation of texts, selection and publication of news on the main subject of the site, advertising, implementation of photo and video shooting. Filling the site content plays a huge role, as the information presented on the site should be not only interesting and well laid out (otherwise it simply will not be perceived by most of the audience), but also professionally optimized for search engines.
The site will be popular and effective if the following conditions of information support are met:
- It is constantly updated with information about your products, promotions, conditions, etc.
- New information appears that will be of interest to your potential visitor.
- You react quickly and clearly to all requests of visitors.
- There is an advertisement of your resource on the Internet.
You are constantly analyzing attendance in search of sources of apathy to the resource – in case of a fall in attendance and/or phone calls. Each of these items requires a large amount of time spent and special skills, because the content of the site creates an image of the organization, and disdainful attitude to this fact is equated to the loss of many potential customers. Most often, the owner of the site is not able to cope with all the tasks assigned to him.
Website maintenance – is almost an endless process, because if the resource stops to be updated: stop to appear news, new articles, etc. – Visitors stop coming in, and search engines lower such a site in search. The website maintenance cost and flexible rates do not require large expenses and they can afford even a small business! Thus it is not important where you are, remote administration of sites is a reality, after all now a global network unites more and more spheres of our life activity. And our team is happy to offer site administration services including your web resource. If you are embarrassed by the cost of maintaining the site, then pay attention to the prices of competitors, the quality of their services, or look at the salaries of system administrators in your area and all your doubts will be dispelled!
Maintaining a site specialist, often required in cases where the site owner holds a management position and he has no opportunity to maintain the site, or if the site owner is not familiar with the management system, and can not fill the site, as well as if the site owner does not have the necessary knowledge of promotion, statistics and ways to optimize.
In each case should work a professional – as well as maintaining the site – trust a professional, then your site will work.
Sometimes even place your text on the site can be difficult, a new page is desirable to optimize – you will be able to copy your text, but will not be able to correctly enter it into the site’s core and optimize for search engines.